Research Guides: BUSML 4204: Marketing Projects: Getting Started

Local Business (and other) News

Factiva [Selected Articles in Full Text] This link opens in a new window
Global news aggregator database. Good in general for business news, but also has company dossier pages (all news connected to a company) and a good way to try to find info on a company if you're not finding it elsewhere (perhaps there are some news stories related to the company).

Passport GMID This link opens in a new window
In-depth reports on industries, economies and consumers. You can view detailed information on markets at a national level, and of particular use is unique analysis content with outlook information, etc.
D&B Hoovers This link opens in a new window
Probably the easiest way to build a contacts list; can limit by company location (to county) and industry. Also includes potential market and industry research.

Reference Solutions (Columbus Metropolitan Library)
You will need a Columbus Metropolitan Library card to use this database, but you should probably have one anyway! Business directory search can be limited by county + industry and easily downloadable up to 500 records.

eMarketer PRO This link opens in a new window
This database is focused on... eMarketing, but of note to you might be the fact that it breaks out B2B Marketing, Mobile, Sales and Social Media as focus industry areas. Potentially some useful analysis in there.
BCC Research This link opens in a new window
This database provides global market research reports, especially for STEM-related industries.

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Thompson Library 222C
1858 Neil Avenue Mall
Columbus, OH 43210

614-514-5935

Subjects: Economics